Born from real conversations.
The Sunshine Agency was born from real conversations with incredible, enthusiastic people: athletes, creatives and service businesses, all searching for a clear path from where they are now to where they know they could be.
With you at every stage of the journey.
Whether you're balancing high performance with financial stability, or you have a powerful product or service and no idea how to bring it to market, we're here to help.
Define Your Brand
Get clear on who you are and what sets you apart.
Clarify Your Goals
Set your direction and diversify your revenue.
Build Systems & Strategy
Put the foundations in place that support your growth.
Turn Ideas Into Action
Move forward with smart, sustainable execution.
Go at your own pace with the self guided course, book personal coaching with Emma, or dive into the full course for a fully guided approach. No jargon. No fluff. Just sunshine strategy to help you grow with purpose and actually enjoy the process.

I'm Emma, a marketing strategist, storyteller and the person you turn to for cutting through the chaos to build brands that grow with clarity and confidence.
For over a decade, I've worked at the intersection of sport, lifestyle and community, leading teams, managing partnerships worth millions and launching campaigns that drive real results, not just likes.
Now, through The Sunshine Agency, I help service businesses, athletes and creatives find their voice, scale their brand and diversify their revenue without burning out. Whether you work with me one on one or dive into the full Sunshine course, everything I do is grounded in simplicity, strategy and sustainable success.
Marketing doesn't have to be overwhelming. With the right plan, systems and support, it can feel good and actually work. That's where I come in. Let's build something that lasts, and have a bit of fun doing it.
From coach to scalable brand.
How we helped Rob Mason turn his mindset coaching into a thriving digital business.
With a clear brand strategy, simple systems and a market ready online course, Rob scaled his offer, grew his audience and increased his revenue, all without burning out.
Explore the course
Let's build something that lasts.
Tell me where you want to go and we'll map the clear path to get there, with a bit of fun along the way.